My Secret Formula to selling 52,000+ Courses...

My Secert Formula to selling 52,000+ Courses...

REVEALED: The Slide-By-Slide Template I Use

To Convert Total Strangers Into High-Ticket Buyers With a Simple 90-Minute Presentation

REVEALED: The Slide-By-Slide Template I Use To Convert

Total Strangers Into High-Ticket Buyers With a Simple 90-Minute Presentation

The Exact Webinar Template I’ve Used To Sell $58.6 MILLION From Webinars In A 4-Year Window!*

Course Sellers

Coaches

Consultants

Agency Owner

These Are My Results Only. Not Typical. Results May Vary. Remember, I Have Been Doing This 20+ Years. Built a Brand, Team & Tons of Experience. 

The EXACT Webinar

Template I’ve Used For Years…

Who Is Anik Singal & Why Should You Care?

Anik Singal has been a top digital marketer for over 21+ years now. And in the last 8 years, he’s become one of the industry’s most recognizable experts on WEBINARS.

His accomplishments speak for themselves. In just a 3 year window he...

  • Sold over $58.6 million through webinars...
  • Drove 1.7 million CLICKS to opt-in pages...
  • Taught Over 63,000 Students who purchased his courses...
  • Collected over 331,000 Email leads from webinars...
  • And scaled his business to multi-millions of dollars a year selling just information!

And now, you can access his TOP-SECRET Webinar strategies - the EXACT systems and formulas he’s using to run his own webinars - for a ridiculously low price. If you do any webinar marketing whatsoever (or want to), keep reading...

Anik and Lurn’s results are not typical. Background, education, and effort may affect your experience. Information shared here is not a guarantee of success but an example of how its strategies work. Your results may vary.

Anik Has Been Featured On...

I’ve Invested Over $18 MILLION In Paid

Advertising To Perfect This Webinar Framework…

I’ve Been a Digital Marketer For 21+ Years

NOTHING Helped Me SCALE My Business More Than Webinars…

I’ve been selling courses online for more than 21 years now. I literally started my business from my college dorm room, selling information on CDs that I burned on my own computer.


Trust me, I’ve seen it ALL when it comes to selling information online.

But nothing - I mean NOTHING - has helped me SCALE my information businesses more than webinars. I first “stumbled upon” webinars 8 years ago. Nothing has ever been the same for my companies.


To prove that point, I had my team crunch some numbers for me. What they came back with absolutely SHOCKED me….

  • We drove $58.6 million in sales from WEBINARS in a 4 year window

  • We invested $18 million in paid ads for webinars over 3 years…

  • We brought in over 1.7 million clicks from our ads in 3 years…

  • We generated over 331,000 registrations to webinars in just 12 MONTHS…

Again - NOTHING has helped me scale my businesses more than webinars. And I’ve been running webinars and tweaking my formula for over 8 YEARS now.

Anik and Lurn’s results are not typical. Background, education, and effort may affect your experience. Information shared here is not a guarantee of success but an example of how its strategies work. Your results may vary.
$58.6M is derived from Lurn sales from webinars during a 4 year period.

Today, I’m Revealing The 5-step System I’ve Worked 8+ YEARS To Create For Launching, Optimizing & SCALING Webinars!

Step #1: The INTRODUCTION

What’s In It For Me?

If you don’t HOOK your audience instantly, you’ll lose them forever. Especially on a webinar, when that X in the corner of the window is right there.

In the introduction, you need to OVERWHELM the audience with “what’s in it for them.”

The #1 job you need to do the second your webinar starts is to let the audience know there will be overwhelming VALUE provided to them that they can put into action quickly…


My formula for the INTRODUCTION comes down to…

  • Creating incredibly engaging open loops…

  • Showing the audience EXACTLY how you’ll create VALUE for them…

  • Using psychological “hacks” to hook the audience for 90 minutes…

I’ll show you EXACTLY how to master the introduction in this course…

Step #2: The Story

Don’t Impress, Be Relatable

This is the #1 place where I see mistakes being made by marketers. They approach their story as a way to build credibility, when they should really be creating a RELATIONSHIP with the audience.


The #1 purpose of the story is to be RELATABLE.

If the audience thinks that you’re the world’s greatest genius and expert, they won’t think they can replicate your success. This is the time to create transparency and trust. Let the audience know that they can find success. When it comes time to get the sale later, everything will be easier.

My formula for the STORY all comes down to…

  • The psychological “hacks” that make you relatable to ANY audience…

  • Building trust and creating a relationship with the audience…

  • Highlight your JOURNEY, not building too much credibility…

I want to show you exactly how I’ve mastered the story section of my own webinars for years…

Step #3: The Content

The “3 Ah-Ha” Secret

Most people think you should NEVER give too much content in a sales webinar. Following that advice is one of the biggest mistakes you can make…

Trust me, the consumer mindset is completely DIFFERENT these days. People want to see proof that you’re credible and capable of providing value before purchasing from you.

In my webinars, I leave my audience with 3 massive revelations. I call these 3 “ah-ha” moments. These are 3 realizations they never had before but make total sense now that you’ve spelled it out for them. You’re shining a light on a massive opportunity, solution or system.

My formula for the CONTENT all comes down to…

  • The “3 Ah-Ha” secret I use to create fascination in my audiences…

  • Giving your audience the “what” but not the “how.”

  • Expertly positioning your product throughout your content demonstrations…

I’ll show you EXACTLY how to master the content in this course…

Step #4: The Transition

Answer The “Why”

The transition is probably the simplest part of the 5-step formula, but the one that can have the BIGGEST impact on your sales.

When done right, the transition is almost undetectable. When done wrong, you can completely blow your conversion rate.

During the transition, we answer the “why” for the audience. “Why” does the audience need to buy something from you? This doesn’t have to be a special reason. You’d never ask a contractor why you have to pay for them to work on your house.

But the biggest KEY here is having the RIGHT energy. I’ll show you exactly what I mean in the Masterclass.


My formula for the TRANSITION all comes down to…

  • Separating the conscious mind from the subconscious mind in your audience…

  • Maintaining a HIGH-LEVEL of energy into the pitch…

  • Preparing the audience to confirm the sale...

I want to show you exactly how I’ve mastered the transition section of my own webinars for years…

Step #5: The Pitch

My “10X Rule”

If you did the first four steps properly, you already have the sale. In the pitch, you’re confirming it. The thing is that people inherently want to feel like they’re taking advantage of you.

The pitch step is all about positioning your offer in a way that makes people feel like they’re taking advantage of you.

Hypothetically speaking if they’re giving you $100, they should feel like they’re getting $1,000 worth of value That’s how you confirm a sale.

My formula for the PITCH all comes down to…

  • My “10X Rule” I never pitch without…

  • Highlighting “anchoring assets” that makes the sale a no-brainer…

  • Setting your customers up for immediate success…

That’s it, the 5-step formula I’ve used to create high-ROI webinars…

You’ll Get All Of This For The Low

ONE-TIME Price Of ONLY $5

Now That You Have The 5-Step Formula, It’s Time to Create a High ROI Webinar

And I Want To Guide You Step-By-Step With My EXACT Template!

Introducing…

The Webinar Mastery Template

The Slide-By-Slide Breakdown of How To Convert Strangers Into High-Ticket Buyers with a 90 Minute Presentation…

Similar Course Sold For $197 - Today, Discounted To Only $5

Course #1:

Full Copy Training on the 5-Part Formula

Now that you know the steps, it’s time to put them into use for YOUR webinar. In this training, I’m walking you through how to use all of the 5 steps of the formula and how I take my audience from a cold lead to an active buyer.


Trust me, nothing has helped me SCALE my businesses more in the past 21+ years than webinars. And this is my step-by-step gameplan that I use - and consult my Mastermind members - on every single webinar.

In this Masterclass, you’ll discover…

  • My strategies for bringing my audience in and captivating them for a full 90-minute webinar…

  • EXACTLY, how much time you should spend on every single section of your webinar…

  • My favorite strategies for creating COMPELLING content that warms up your audience and creates instant credibility

  • The top 5 SECRETS I’ve used throughout my career to master the sales process on live and evergreen webinars…

  • How I layer bonuses in with core products to create irresistible offers

This is a complete MASTERCLASS on how I use my 5-step webinar formula to create HIGH-CONVERTING webinars

Course #2:

8 Psychological Assets Needed To Create a High-Converting Webinar

If you want to create a killer webinar that CONVERTS, there are 8 psychological assets you can add to your presentation that will instantly make it stronger.


These are key psychological triggers that bring your audience in, hook them, and make conversions much more seamless.

I’ve spent the past 8 years working these into my webinars and the results speak for themselves.

In this module you’ll discover…

  • How to solve your audience’s biggest PAIN points…

  • The importance of putting “Blue Ocean” opportunities into webinars…

  • Exactly how I create instant relatability with my audience…

  • The strategies I use to create OVERWHELMING offers…

  • The #1 strategy I use for removing all risk from offers in 2023…

Can you create a webinar that converts without these? Sure. But every single one I’ve added into my webinars have made a DRAMATIC impact

Course #3:

The 40,000 Foot Overview FLOW of a High-ROI Webinar

If you want your webinar to CONVERT, you need to nail the FLOW of the webinar.

The second that you lose the “flow” of your webinar, the audience is going to either stop listening, or click out of the window. Remember, that little “X” in the corner is always just one click away.

So how do I keep my audience ENGAGED throughout my webinars? I’ve gotten my FLOW down to science.

The particular framework I share in this module has been used in ALL of my webinars and is responsible for 10s of millions of sales.

In this module, I walk you through the…

  • EXACT time frames for my 5-step copywriting formula…

  • Specific sub-steps and subsections that go into each of the 5 steps above...

  • The 6 KEY parts of the pitch section - you need to master these in order to sell…

  • How I’ve tested these strategies for YEARS and with millions in ad spend

  • And so much more…

You’ll leave this module with a comprehensive and specific timeline of exactly how my webinars work!

Course #4:

The Step-By-Step (Template) Walkthrough of How I Write Webinars…

Time for a deep-dive into the EXACT webinar script template that I use every single time I create a webinar.


This is SLIDE-BY-SLIDE detail and templates on how I craft entire 90-minute webinars. And I’ll be walking you through it every single step of the way.

You know the 5 parts of my webinar creation formula, now I’m going to walk you through how I create and order the slides for every single part of the webinar…

  • The Introduction…

  • The Story…

  • The Content…

  • The Transition…

  • The Pitch…

  • Everything...

This is some of the most IN-DEPTH training I’ve ever done when it comes to creating 90-minute webinars. If you’re looking for hand-held guidance, this could be perfect for you…

Course #5:

How a Webinar Can Become a SCALING Business...

In my career, I’ve built more than one business that’s done multi - millions a YEAR all with just webinars. Now, I’m not saying anyone can just replicate this, but I just want to show you HOW I’ve done this.


If you put the pieces together that I show you in this module, you can create a rock-solid FOUNDATION for scaling. And it’s all there for you in this template.

In this BONUS module, you’ll discover...

  • My 4-Point Flywheel and my “pre-launch to evergreen sale” flowchart…

  • The 2 main offers I used to hit scale my own information businesses…

  • The top 3 traffic sources I used while building and scaling my businesses…

  • My 4 keys I used to SCALE my own information business…

  • And so much more…

Again, I can’t make any promises. I’m just here to show you the EXACT frameworks, templates and traffic sources I’ve used to scale information businesses to multi-millions a year…

You’ll Get All Of This For The Low

ONE-TIME Price Of $5

Plus, I’m Giving You These 5 Incredible

Bonuses - Completely FREE!

FREE Bonus #1:

Top-Converting Offer Framework

I’ve consulted with dozens of business owners (recently through my Board of Experts Mastermind) and the FIRST thing I always look at is their offer.

Without a strong, KILLER OFFER, you’re going to struggle a LOT.

I’ll walk you through my entire offer creation process in this BONUS, and reveal the exact strategies I’ve used to create 8-figure offers for my businesses. In it, I’ll reveal…

  • The specific offers that I used to generate $64.8 MILLION in revenue in just a 3 year window…

  • The 4 key pillars that every single offer needs to convert - I learned this strategy directly from one of the TOP Marketers in the World…

  • 5 “Conversion Hacks” you can quickly apply to your current offers to drastically increase your CONVERSIONS

  • ONE addition I put into offers QUICKLY that has helped me scale my products to 7-figures…

  • How running a KILLER OFFER allowed me to profitably invest over $10.1 million in Paid Ads in just a 12 month window

If you’re building a business or running any offers online, you do NOT want to miss out on this epic Offer Creation Masterclass.

These Are My Results Only. Not Typical. Results May Vary. Remember, I Have Been Doing This 20+ Years. Built a Brand, Team & Tons of Experience. 

FREE Bonus #2:

80/20 Rule - Top 5 Keys That Impact 80% of Your Webinar Conversion…

In your webinar there are 5 KEY areas that will (in my opinion) dictate 80% of your conversions.

These are the 5 key moments where the SALE happens in your webinar.


When I nail these 5 keys, customers are not just “warm,” they’re practically throwing their credit cards at the computer screens!

  • The Opening Proof For Your Audience…

  • The BIG Opportunity…

  • Your “Ah Ha Moments”...

  • The KILLER Offer…

  • Your Risk-Reversal Guarantees…

Will your webinar convert without these? Maybe. But I’ve seen time and time again in my own businesses that incorporating these into my webinars has DRAMATICALLY increased my ROI.

FREE Bonus #3:

The SCALING Closer - Secrets To Closing Better on Webinars Learned In 8+ Years…

In this Masterclass, you’ll discover the exact strategies I used to get over 636,073 Webinar Registrations in a 12-month window. I’m revealing all.

These easy-to-implement hacks made a dramatic difference on my own ROI. I think implementing just one or two of these could be massive for ANY webinar.

My secrets, strategies, and tips are all yours to copy and paste.


In this course, you’ll discover:

  • How to Hook Your Audience Immediately & Have Them Hanging on Every Word…

  • My Playbook For Creating the Perfect Pitch, Word-for-Word…

  • The "5-Minute Rule" - My Secret to Boosting Sales During Live Webinars…

  • The "Permission-Based Marketing" That Neutralizes Objections Before They Surface…

  • + 11 More Tips and Frameworks To Boost Conversions

While these strategies are “simple” - I see far too many marketers who completely IGNORE these tips and tricks…

These Are My Results Only. Not Typical. Results May Vary. Remember, I Have Been Doing This 20+ Years.

Built a Brand, Team & Tons of Experience. 

FREE Bonus #4:

Printable Webinar Framework…

hese are DOZENS of slides that you can take and immediately fill in with your own information to start creating your webinar.

Literally take these slide formats, plug in your information and you’re ready to go. How do I know? Because I use these same templates myself on almost every single webinar that I create.


PLUS, in each of the slides, we’ll give you STEP-BY-STEP directions on what goes into each slide.

This is truly a “fill in the blanks” template that I’ve used to fully create webinar decks for years now…

FREE Bonus #5:

The Webinar HACK - Get a Copy of My Power Presentation & Watch Me Present!

This is your opportunity to see one of my biggest webinar launches of the past 2 years - along with the actual webinar itself!

You’ll get access to my entire 2-hour webinar, along with the webinar deck and all the assets that went into the presentation. You get INSTANT access to all of it.


We had more than 8,000 people register for this webinar. My own team members have called this “the best presentation I’ve ever done.”

In this FREE bonus, you’ll discover…

  • How I EXECUTE the 5-step formula from the introduction through the pitch…

  • How I warm my audience from COLD traffic all the way through the pitch to converting…

  • The “psychological hacks” I use throughout my presentations to warm up my audience as much as possible…

  • The SIMPLE strategies anyone can replicate to keep their audience engaged during a webinar…

  • And so much more…

I’ve never given such in-depth access to my webinar process (including the actual webinar) outside of my $25,000 a year mastermind before.

  • FREE Bonus #1: My Top-Converting Offer Framework

  • FREE Bonus #2: The 80/20 Rule For Webinar Conversions

  • FREE Bonus #3: The Scaling Closer Masterclass

  • FREE Bonus #4: My Printable Webinar Framework

  • FREE Bonus #5: My Webinar HACK Masterclass

You’ll Get All Of This For The Low

ONE-TIME Price Of $67…

(That’s A 66% Discount)

Meet Anik Singal

9-Figure Information Entrepreneur

I’ve been an entrepreneur for 20+ years now. In that time, I’ve seen it all.

In my career, I’ve built an incredible business & team. I’m so proud of everything we do and how many people we’ve helped. But for most of my career, I’ve helped people who were just getting their businesses started.

Then, it hit me…

I’ve mastered SO many skills over the years, and built such a DEPTH of knowledge - that I can really help the NEXT level of Entrepreneurs. I have so many systems, strategies and frameworks!

I had my team look back at the numbers in a 3-year window. Honestly, they totally SHOCKED me…

  • $64.8 Million in Sales in a 3 Year Window...

  • Spent $10.1 Million On Paid Ads PROFITABLY in a 12 Month Window...

  • Managed an Email List of Over 665,000 Names...

  • Brought In Over 636,073 Webinar Registrations in 12 Months Window...

  • Got 1.7 Million+ Clicks From Advertising!

Now, I’m revealing the exact systems, frameworks, templates and strategies we’ve used to get there!

I’ve been an entrepreneur for 20+ years now. In that time, I’ve seen it all.

In my career, I’ve built an incredible business & team. I’m so proud of everything we do and how many people we’ve helped. But for most of my career, I’ve helped people who were just getting their businesses started.

Then, it hit me…

I’ve mastered SO many skills over the years, and built such a DEPTH of knowledge - that I can really help the NEXT level of Entrepreneurs. I have so many systems, strategies and frameworks!

I had my team look back at the numbers in a 3-year window. Honestly, they totally SHOCKED me…

  • $64.8 Million in Sales in a 3 Year Window...

  • Spent $10.1 Million On Paid Ads PROFITABLY in a 12 Month Window...

  • Managed an Email List of Over 665,000 Names...

  • Brought In Over 636,073 Webinar Registrations in 12 Months Window...

  • Got 1.7 Million+ Clicks From Advertising!

Now, I’m revealing the exact systems, frameworks, templates and strategies we’ve used to get there!

Here’s What People Are Saying...

Disclaimer: All attendees have existing businesses generating at least $500,000 per year.
Their results have not been independently verified. Any claims they make regarding the impact this summit can have on their business can not be substantiated.

Here’s What People Are Saying...

Stephen Somers
"When you’re growing a business, you can get lost in all the systems and strategies. This gave me the perfect roadmap to scale."
Rhonda Melogy
"Anik’s scaling presentation was so impactful for my business. As he was presenting, I was just checking off boxes of what we’ve done and what we need to do."
Lorette Lyttle
"I’ve never seen a presentation like this. Anik explained what specifically needs to be done at each level of your business to scale. "
George Shepherd
"Anik’s presentation completely unlocked the things I’m going to face and need to prepare for in my business. There was such clarity, vision and detail. "
Derek Gehl
"Anik broke down exactly how a business scales. I’ve been through this before and scaled multiple businesses to 8-figures. I wish somebody had given to me what Anik shared back then."
Deborah Cole
"This was eye-opening, especially for a veteran of this industry. I’ve done this at a high-level, but Anik really broke down the challenges I’m facing getting to the next level."
Ashton Shanks
"It’s always great to see into a business that’s a couple steps ahead of where we want to be. Seeing those milestones and challenges ahead of time is invaluable. "
Hima Reddy
"I have so much more clarity for myself and my team on where we are and where we need to go next. This has been invaluable. "
Kaci Brown
"This was great confirmation of what we have done and a clear path for where we need to go. Anik’s presentation is so focused and actionable."
Rocio Arroyave
"I was blown away by this. Anik showed me the exact roadmap to how to get where he is with your business. "
Lynn Rose
"That presentation was amazing. Anik gave the exact framework for how to progress with your businesses and the exact changes we need to make."
Jon Talarico
"Anik gives you the tools and strategies for where you are in your business, and what you need to do to get to the next step."
Disclaimer: All attendees have existing businesses generating at least $500,000 per year. Their results have not been independently verified. Any claims they make regarding the impact this summit can have on their business can not be substantiated.

Your investment is fully protected by my 30-day Money Back Guarantee.

If you’re not happy with the Webinar Mastery Template and your bonuses for any reason, simply reach out to our Customer Service team and they’ll issue you a full refund.

Here’s A Recap Of Everything You’re Getting In The Webinar Mastery Template…

Plus, I’m Giving You These 5 Incredible Bonuses

  • FREE Bonus #1: My Top-Converting Offer Framework

  • FREE Bonus #2: The 80/20 Rule For Webinar Conversions

  • FREE Bonus #3: The Scaling Closer Masterclass

  • FREE Bonus #4: My Printable Webinar Framework

  • FREE Bonus #5: My Webinar HACK Masterclass

You’ll Get All Of This For The Low ONE-TIME Price Of…

$197 Just $5!

Frequently Asked Questions

Who is this for?

This is for anyone who wants to acquire more customers on the internet with WEBINARS. Coaches, consultants, agency owners, artists, professional service providers, influencers, information marketers, freelancers, content creators, and so on.

How is this different from other products?

It works. We have a proven track record of not just utilizing this for ourselves, but also for our private clients. The other thing our customers LOVE is that you don’t need to be an expert to implement those strategies.

Is there a guarantee?

Yes, you get a 60 day “no questions asked” money back guarantee in case it’s not for you. We even let you keep the courses.

Do you offer more in depth help?

Yes, after you purchase our Webinar Mastery Template there will be an option to "upgrade" to receive a more in-depth help.

These Are My Results Only. Not Typical. Results May Vary. Remember, I Have Been Doing This 20+ Years.

Built a Brand, Team & Tons of Experience. 

By providing your information you agree to allow Lurn, Inc., and/or its partners to contact you by mail, phone, email, or text even if the phone number is present on a state or national Do Not Call list. By submitting this information you agree to our Privacy Policy and Terms of Service.

Copyright © 2024 Lurn, Inc. All rights reserved. Lurn, Inc., is a sales and marketing education and training company. We believe, with education, business leaders can be better prepared to make advertising and investing decisions. Success is dependent on external factors such as implementation and effort of the participating business. We do not make claims on what you should expect to make without training. All material is intellectual property and protected by copyright. Any duplication, reproduction, or distribution is strictly prohibited.